Media Facades Festival Berlin 2008 by Public Art Lab Berlin and the Media Architecture Group Wien.
Myths and Potentials of Media Architecture and Urban Screens:
Exhibition: October 16 - December 12 2008
Conference: October 17 - 18, 2008
Urban Screenings: 17. October - 3. November 2008
Discussion at the Art Forum Berlin: 1. Nov , 15:00
Opening party: 18.10.2008 / 19:30 at the CHB
http://www.mediaarchitecture.org/mediafacades2008/

The MEDIA FACADES FESTIVAL BERLIN 2008 is an innovative project, engaging a wide range of stakeholders with distinctive interests in the public space. Through round tables, a workshop, panel sessions, lectures, urban screenings on media facades and an architecture exhibition the event promotes a multi-disciplinary action research approach to technology, architecture and media art in modern cities.Exhibition at the German Architecture Centre (DAZ)
This exhibition explores the integration of moving images into the building facade as a communicative element, and its effect on Urban Space. A selection of innovative projects that have been realized in various cities will demonstrate possible connections between architecture and screens and highlight different artistic and architectural strategies. Practical technical information give architects a deeper insight into the challenges and possibilities of utilizing new media in architecture.
Conference at the DAZ
The conference is featuring and exploring media architecture as urban screens, a relevant issue for experts as well as for the concerned general public. Architectural issues and visions will be discussed especially in the context of the interconnected issues of content, infrastructure and financing/cooperation models. Considered reflections shall help prevent the emergence of a visual overload of our future cities. The conference fosters face-to-face contact and deepen the theoretical background of the issues addressed in the exhibition and workshop.
17.10.2008 – 18.10.2008 at the Deutschen Architektur Zentrum (DAZ)
Urban Screenings at five Media Facades in Berlin
Media facades are a new kind of exhibition format. Media artists and interaction designer gain temporary use of four media facades and one interactive city terminal in Berlin and explore their cultural, political and social roles. These screenings serve as a demonstrative test platform for the public. They invite a wider audience to get hands-on experience in this special connection of content, format, and site-specificity, and to take part in a new interactive infrastructure. The O2 World, SAP facade, Gasometer, CHB window and one multimedia terminal in central Berlin will serve as test areas for creative contents.





